Study: Two Thirds of HR Managers Using Video Interviews

Esteban Gomez | February 15, 2013

The term “war for talent” may have been coined back in the dot-com bubble days, but it remains every bit as relevant today. With companies duking it out for top talent and specialized skills, it’s important to know what your competition is doing to lure in the best candidates.

One practice that is becoming increasingly common among hiring professionals is video interviewing. The technology lets companies review more candidates for less money, and as the statistics below reflect, it’s becoming more accessible than ever.

An August 2012 survey from staffing service Office Team asked over 500 HR managers about their use of video interviews. Results show that 66.7 percent use video interviews “very often,” and another 10 percent use the technology “somewhat often.” Meanwhile, one quarter of of hiring professionals are not yet screening candidates via video.

Peering into the future, most HR managers plan to continue what they are currently doing in terms of video interviews. When asked whether their company will conduct more of fewer job interviews via video in the next three years, 85 percent answered, “no change.” Another 12 percent said they planned to conduct “somewhat more” video interviews.

Whether through work or leisure, most hiring professionals are already familiar with video as a means for communication. According to a study by Sarah White and Associates, outside of work, 78 percent of recruiters and 90 percent of hiring managers already have experience with a video chatting platform like Skype, Google Talk or Face Time. That being said, 78 percent total said that they would be “equally or more comfortable with a video interview.”

Ready to jump into video interviewing? Take the interviewstream demo.

About The Author

Esteban Gomez is a marketing consultant with interviewstream. He loves learning and has a passion for traveling, having visited many countries including China, Colombia, Italy, and Peru.


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